How to Set Up Google Analytics on Google Tag Manager

Google Analytics should be set up as a variable

• Under the Workspace menu, go to Variables

• On User Defined Variables, click New

• Rename the Variable to indicate Google Analytics

• Click the block icon

• Scroll through the Selection and choose Google Analytics Settings

• Get the Tracking ID on Google Analytics and add it on the required fields

• Then click Save

How to Create New Tag

• On the Overview Page, click New Tag

• Create a name for the tag

• Click on the Tag Configuration

• Choose Tag Configuration to use

• Click on Trigger

• Choose which trigger best fits objective

• Click Save

How to Add User Permission on Google Tag Manager

• Click the Admin tab on the menu

• Choose whether to add on Account or on Container. Best to add person to Account instead

• Click the Blue Plus button and choose Add User

• Enter email address of the person to add

• Choose permission level

• Click Send Invitation

How to Install Car Sales Script using Google Tag Manager

• Create new tag and choose custom HTML for Tag Type

• Add the Script

• Create a Page View Trigger by choosing Page View from the Selection
• Choose Some Page Views

• On dropdown menu, choose Page URL then set to Starts With.
• Click Save on the Page View Trigger Page
• Click Save on Tag
• Click Submit on workspace and skip all other process to publish the tag.