How Determine the Aspect Ratio

Understanding Image Aspect Ratios

Aspect ratio is the proportional relationship between an image's width and height. It’s expressed as a ratio, like 4:3 or 16:9, where the first number represents width and the second represents height. Choosing the correct aspect ratio is essential for maintaining visual consistency and optimising how images appear across different devices and layouts.
 

Common Image Aspect Ratios:

  • 1:1 (Square): Often used for profile pictures or icons.
  • 4:3: Standard for many cameras; ideal for general photos and online galleries.
  • 16:9: Common for videos and widescreen formats.
  • 3:2: Standard for digital SLR photography; maintains a classic photographic look.
     

Why Aspect Ratio Matters

Maintaining the correct aspect ratio helps avoid image distortion. For instance, a stretched or compressed photo may detract from the visual quality and impact on viewers. Proper ratios ensure images are displayed as intended, preserving both aesthetics and functionality on responsive web designs.
 

  • Determine the aspect ratio of your video
  • Most YouTube videos are 16x9
  • We support responsive for the following ratios: 16x9, 4x3, and 19x16.
  • If you like to have another ratio, please contact us at: [email protected]